Diane Hassall has a long heritage in footwear….in fact over 25 years. 2017 sees the rebirth of the brand in fine form in fact it has never looked stronger or lovelier.
With a history of designing bridal shoes, available worldwide, Di has worked alongside great industry names such as Emma Hope and Jimmy Choo, and has shoes in the permanent collection of the Victoria and Albert museum London. She has always strived to elevate the bridal shoe to new levels, introducing new fabrics, textures and colour and has always been seen as an innovator in her field.
Di’s signature style combines beautiful fabrics, embroidery and embellishment, and after working in the mainstream bridal industry for the last 10 years she is beyond excited to launch her own eponymous collection again. Creativity and versatility are ultra important to Di, not only must the shoes look gorgeous, but they must be totally wearable….. and ideally not for just one day.
‘Brides are at the centre of what we do, but I don’t just want the brides to wear these shoes once’ says designer Di Hassall ‘this colour palette works beautifully for bridal, but we see these shoes as investment pieces to be worn again and again.’
She now brings the best of her design knowledge to her new ‘Di’ collection, here you will find contemporary design and quality, put simply ‘beautiful shoes made beautifully’.